About Wing Snob
Wing Snob is where passion meets flavor. We're a wing snob brand built on the belief that every bite should be bold, saucy, and completely unforgettable. Discover the people, principles, and moments that shaped us.
How Wing Snob Was Born
It started with a backyard grill, a bucket of wings, and an obsession with getting the sauce exactly right.
Back in 2012, founder Marcus Delray was tired of settling for mediocre wings at every restaurant he visited. He knew there had to be something better — something bolder, crunchier, saucier. So he started experimenting in his own kitchen, testing dozens of spice blends, fry temperatures, and wing-to-sauce ratios until he landed on something extraordinary.
What began as a neighborhood obsession quickly grew into something much bigger. Friends told friends, block parties turned into pop-up events, and soon the demand was undeniable. Wing Snob was incorporated in 2013 and opened its flagship location at 30800 Van Dyke Ave in Warren, Michigan — and the line was out the door on day one.
Today, Wing Snob is one of the most-loved wing destinations in the United States, serving over 50,000 customers and growing. The wingsnob experience is about more than food — it's a culture of flavor, community, and zero compromise.
- Fresh, never-frozen wings sourced from local Michigan farms
- Hand-crafted sauces made from scratch every single day
- Over 30 signature flavors from sweet honey gold to nuclear fire
- Family-owned and community-rooted since 2012
To serve the boldest, most crave-worthy wings in the United States — using real ingredients, real craft, and a real passion for flavor that never takes a day off.
— Marcus Delray, Founder & CEO, Wing Snob
The Values That Drive Us
Every decision we make at Wing Snob is guided by four core principles that define who we are and what we stand for.
Bold Flavor First
We never cut corners on taste. Every sauce, every seasoning, every preparation method is perfected for maximum flavor impact in every single bite.
Fresh & Real
No shortcuts. No frozen shortcuts. We source fresh, quality ingredients daily because our customers deserve nothing less than the best nature can provide.
Community Roots
Wing Snob was born in Warren, MI and stays rooted in the communities we serve. We partner with local farms, hire local people, and give back whenever we can.
Joy in Every Order
Food should make you happy. We pour energy and enthusiasm into every plate, bag, and box that leaves our kitchen — because your smile is our best review.
The Wing Snob Timeline
From backyard experiments to a beloved United States brand — every milestone tells the story of a wingsnob dream that refused to stay small.
The Backyard Obsession
Marcus Delray begins developing his first wing recipes at home in Warren, Michigan. Friends and family can't get enough, and word spreads fast through the neighborhood about the "best wings in the block."
Wing Snob Is Born
Wing Snob is officially incorporated. The flagship restaurant opens at 30800 Van Dyke Ave, Warren, MI. Opening day brings a line stretching down the block — they sell out in 3 hours flat.
Sauce Lab Launched
The Wing Snob Sauce Lab opens — a dedicated kitchen space purely for developing new flavors. Over 80 sauces are tested; 12 become permanent menu staples, including the now-legendary Honey Sriracha Gold.
Catering Division Launches
Demand for Wing Snob at private events, corporate gatherings, and weddings leads to the launch of the dedicated catering service. Within the first year, over 200 events are catered across Michigan and beyond.
Named "Best Wings in Michigan"
Wing Snob wins the prestigious "Best Wings in Michigan" award from Michigan Food & Dining Magazine. The recognition sparks national attention and doubles customer traffic overnight.
Franchise Program Opens
The Wing Snob franchise program officially opens, allowing passionate entrepreneurs to bring the wingsnob experience to their own cities. The first franchised locations open in Detroit and Chicago.
50,000 Customers & Growing
Wing Snob celebrates serving its 50,000th customer. The brand continues to expand its menu, its reach, and its commitment to delivering the boldest wings in the United States — one perfectly sauced wing at a time.
Meet the Wing Snob Team
Behind every perfectly sauced wing is a passionate team of food lovers, flavor scientists, and hospitality heroes.
Marcus Delray
The original wing snob. Marcus turned a backyard obsession into a full-blown food movement. He still personally approves every new sauce that hits the menu.
Chef Denise Yamamoto
With a Culinary Institute of America degree and 15 years in professional kitchens, Denise runs the Sauce Lab and ensures every Wing Snob recipe is perfectly balanced.
Jordan Carter
Jordan keeps the Wing Snob machine running smoothly. From supply chain to staffing to franchise support, nothing escapes her eagle eye for quality and efficiency.
Tony Rivera
Tony brings the Wing Snob experience to life at every event, from intimate gatherings to stadium-scale parties. He's catered over 600 events and counting with a smile on his face.
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